• Home
  • About Us
    • Bundles
    • Meet the Minglers
    • Portfolio
    • Newsletter sign up
  • Blog
  • Community and Volunteering
  • Contact Us
  • Random
Social Mingler
Social Mingler
info@socialmingler.co.uk

Facebook is changing the way you can advertise, what do you think of it? 

21/1/2014

0 Comments

 
Picture
A recent announcement by facebook http://ow.ly/sNJOb has shown that they are to ‘sunset sponsored stories adverts’. To make up for the social element of this advert, Facebook note that it has now fully added social elements to the other advert options such as comments like etc. Also the ‘opting in and out’ of social context will help to dictate to whom the advert gets shown to; So if user Pam hasn’t opted out, when she likes the brand the advert will be shown to user Abby. With these looming changes, all advertisers will be automatically opted into social context if users’ friends have already engaged with the brands Page.

Sponsored stories will no longer be delivered after April 9th. This means any brands that use this as a key tool to their social advertising will have to rethink their strategy. However, as we all know it unlikely anyone will leave all their marketing eggs in one facebook media so making up for the lack of facebook advertising with blogs or vines would boost SEO as well as help engage users further.

The Mingler team are interested in your thoughts on the matter. Do you think sponsored stories will be missed? Or are you grateful to see the back of them?

Let us know!

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Author

    Mingler Directors

    Archives

    January 2014
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013

    Categories

    All
    #
    Audience
    Christmas
    Facebook
    Google+
    Google+
    Google Plus
    Hashtags
    Images
    Imagesphere
    Key Words
    Marketing
    Photo
    Retweet
    Search Engine Optimisation
    Seasons Greetings
    Seo
    Site Map
    Social Media
    Social Media Stratergy
    Summer
    Tips
    Twitter

    RSS Feed


Powered by Create your own unique website with customizable templates.